Training workshops | Untold | The Product Strategy Consultancy

Bootcamp 01

Discovery research bootcamp

Learn how to uncover the true needs of target customers to inform your product strategies.

Workshop 01
Introduction to Customer Psychology (2 hrs)

Set the stage for effective research by understanding customer psychology and behavioral insights. This session helps you grasp why customers don’t always say what they mean and teaches you how to get behind their surface-level answers.

Topics covered include:

Introduction to customer psychology and behavioral insights
Differentiating between what customers say vs. what they truly mean
Introduction to the Jobs to be Done (JTBD) framework and how it uncovers deeper insights

Workshop 02
Research Design (2 hrs)

Explore different research methods and learn to choose the best ones for your projects. Dive deep into designing research questions and discussion guides that set your projects up for success.

Topics covered include:

When to use qualitative vs. quantitative methods
Asking the right questions and avoiding leading questions
Crafting the discussion guide or survey

Workshop 03
Interview Techniques (2 hrs)

Step into the interview environment and practice building better rapport with interviewees. Learn to dig deeper into the 'why' behind customer responses and refine your questioning techniques.

Topics covered include:

Interviewing tips and tricks
Using empathy to foster better conversations
Improvising the discussion guide and reframing questions

Workshop 04
Extracting Insights (2 hrs)

Learn how to pull valuable insights from interviews, identify patterns, and generate actionable steps. This session showcases how interview content can guide future product development.

Topics covered include:

How to extract and word JTBD statements from interviews
Connecting the dots to uncover overarching trends
Gathering insights and implications for future actions

Foster a continuous discovery mindset

Equip your teams with the skills they need to efficiently integrate research and discovery into their ways of working.

Decode customer feedback

Tackle the common issue of "the customer doesn’t know what they want" by uncovering the true drivers behind customer feedback, avoiding feature fatigue.

Build smarter

Discover how deep insights into user needs can inspire product and marketing teams to create innovative solutions, helping you to build faster and better.

Succeed faster

Evidence-based approaches generate internal alignment and clarity, helping teams overcome obstacles so they can move ahead with confidence

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Bootcamp 02

AI-Powered Innovator Bootcamp

Learn how to leverage Generative AI to make progress quicker than ever before.

Our immersive training events empower product managers, designers, researchers, marketers, and other product professionals to harness the full potential of Generative AI in their work, future-proofing their skills and enabling enhanced productivity and creativity.
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Increasing your ability to build better products, faster

Workshop 01
‍Introduction to Gen AI (2 hrs)

Get up to speed on the latest in Generative AI and how it works. This session helps you grasp the inner workings of AI for a solid foundational understanding of how to get the most out of the technology.
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Topics covered include:

Introduction to AI-powered innovation
LLMs and how they work
Prompt engineering principles

Workshop 02
AI Assistants Setup (2 hrs)

Start putting Gen AI to practical use as a helpful assistant. Avoid some of the common pitfalls of AI to extract meaningful insights and data.
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Topics covered include:

Recognize viability and feasibility constraints
Data and confidentiality
Setting up Gen AI for different tasks
Creating GPTs, Playground Assistants and synthetic personas

Workshop 03
AI Ideation (2 hrs)

Start putting Gen AI to practical use as a helpful assistant. Avoid some of the common pitfalls of AI to extract meaningful insights and data.
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Topics covered include:

Mass ideation techniques and creative thought starters
Categorize and prioritize during sprints or workshops
Concept shaping

Workshop 04
AI Testing & Feedback (2 hrs)

Engage AI to support early stage testing and feedback rounds. This session showcases how to put AI to good use to enhance existing processes rather than replacing them.

Topics covered include:

Synthetic user testing and iterating to predict resonance
Synthetic wargaming
Synthetic stakeholder feedback

Work smarter with AI

Gain the mindset and practical techniques to apply Generative AI in your work and develop an AI-enabled playbook to responsibly form productivity and creativity superpowers.

Get the proven recipes

Breakthrough prompt engineering doesn’t happen by accident. It’s the result of battle-tested methods, refined tools and proven methodologies. We give you these easy-to-repeat recipes to put to use immediately.

Inspire your teams

Having worked with some of the hottest startups and most ambitious corporations in the world, we let you in behind the scenes to learn elite ways of working.

Future-proof your organization

Become an AI-empowered change agent who drives product success and shapes the future of your organisation, paving the way for the future world of work.

Want to book a session or find out more?

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Workshops designed for tech innovators

Proven techniques

Interactive learning

Tailored expertise

Experienced trainers